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We need to stand out in our brands now more than ever. Let's face it, algorithms are making it almost impossible to be seen and small businesses will never have the ad spend to compete with big...
You want to reach a larger audience and stand out in the marketplace but you don't know where to start. Should it be on social media? Do you need to blog more? Are ads and promotions the way to go?...
Are you struggling to see success in your business? Falling just short of your goals or not even able to see the finish line in sight? 9 times out of 10 the biggest roadblock facing small...
Is AI coming for your business? Will ChatGPT and it's spinoff cousins steal your job? Is there any room left in the online marketplace for REAL PEOPLE to do the work? I say NO, it will not steal...
*This is a guest post by brand strategist Asia Dore. See the end of this post for her bio!
When you’re a new entrepreneur, branding might seem a bit superfluous - like a fun extra, a...
Over the years branding evolved and we started to understand why it's also important to have a good brand story and coherent brand voice.
The more that the world opened up (thanks for...